the
CSR approach.
the CSR approach.
CSR for the IMA Group: a heritage, a horizon
Because of our history, our mutualist origins and our DNA, CSR has been a driving force for our company since its creation: concern for the quality of the service provided to beneficiaries, transparency and trust with our shareholders, partners and service providers, territorial anchoring, creation of sustainable jobs that are not relocated, recruitment of seasonal workers, a well-founded and respectful social dialogue, quality of life in the workplace are among the many examples.
The way we carry out our business, the human qualities and the technological means we use to help people in difficulty or in vulnerable situations embody by nature this requirement for a broader corporate responsibility, beyond our obligations to achieve economic results.
IMA Group’s CSR commitments
Helping protect our environment and fight climate change
Inauguration by the Macif Group and the IMA Group of a modern, eco-responsible and collaborative business campus (Le Square) in Nantes. At the forefront of sustainable building standards and organised to offer the best quality of life at work, the site was awarded the SIMI Grand Prix 2019.
Refurbishment of all existing buildings and construction of new buildings to optimise their energy performance and provide the best possible comfort and working environment for employees
Greening of roofs and outdoor spaces
Our energy supplier injects one kWh of “green” electricity into the grid for every kWh we consume
30% of general service vehicles are electric
Digitisation centre in Niort to speed up the dematerialisation of paper flows
Extensive sorting (paper, cardboard, plastic, aluminium, toner, batteries, WEEE, etc.)
Transformation of organic waste from the company restaurant into “green” energy (biogas) and agricultural fertilisers through a methanisation process
Contributing to the reduction of our greenhouse gas emissions: property investments, implementation of the tertiary sector decree and the energy sobriety planApplying a responsible digital approach: reconditioning of laptops, landlines and smartphones and tablets, choice and lifespan of terminals and servers and servers, locating data, etc.
Commercial offers to meet the climate challenges: sustainable transport (electric vehicles and charging stations, electric scooters and bicycles, etc.).
Operational partnerships with market players committed to decarbonising their activities: Hype (hydrogen taxi network), Air France, SNCF, etc.
Support for projects to protect the environment and combat and the fight against climate change: Plastic Odyssey
Supporting social and societal changes
A “skill-based” recruitment process that does not take into account diplomas or CVs, facilitating the hiring of a greater diversity of profiles: young people, senior citizens, long-term job seekers, etc.
A confidential, anonymous, 24/7 listening and counselling service for employees
Schemes to encourage physical activity: Inter Mutuelles Sport structure, outdoor multi-sports fields, challenges, etc.
Set-up of an adapted home-to-work urban transport service for employees with disabilities
Actions to raise awareness of different forms of diversity through inclusive and disabled sports challenges
Information, advice and screening sessions: cardiovascular diseases, stop-smoking awareness, etc.
Partnerships with higher education institutions to develop the integration of work-study students and trainees in the company
Advantageous teleworking agreements for the benefit of work/life balance
Partnerships in favour of local development and structured around the Group’s CSR commitments in the social, cultural, educational, sporting and environmental fields
Non-relocated assistance platforms
An awareness-raising programme for employees based on active teaching: regular information on the Group's intranet (best practice videos and CSR business lines, online CSR escapes games, etc.), events (re-employment fabrics, etc.), publications on our social networks with #IMATOUSRSE to share our initiatives.
Having a balanced approach to value sharing
Responsible purchasing policy including CSR criteria in calls for tender
Preferential use of local service providers, subcontractors and suppliers
Supporting networks of service providers in decarbonising their activities (training to work on electric vehicles, encouraging rapid repairs and the use of light vehicles, etc.)
Aid for the creation and takeover of businesses to support and boost regional economies
Internal laboratory and incubator dedicated to innovation and open to employees
Co-constructing, with our partners (shareholders, customers, service providers), offers that reconcile the challenges of sustainability (electrification of the car fleet, soft mobility, energy renovation, housing resilience, etc.) and the Group's socio-economic sustainability.
Support for the insurance and assistance ecosystems of the future, with partnerships that contribute to the socio-economic development of the regions in which we operate as a responsible employer: founding member of French Assurtech, AURA, Deux-Sèvres Initiatives, etc.
Investments in start-ups that contribute to our businesses and the development of our business models: The Treep (developing the use of the Train as a mobility assistance solution), ZeBorne (a breakdown service dedicated to home recharging systems), BeNomad (an enhanced, multi-criteria guidance service for recharging stations), etc.
Some of the above initiatives are Group-wide, while others are specific to a subsidiary.